About 35 years ago when I was young , I had a classmate whose
father was pilot on passenger airplanes at KLM (Royal Dutch Airways). In my
opinion this was the coolest job in the world and my classmate was a lucky b*stard
to have a father like that.
It was a time when aviation was magical; very expensive and virtually
out of reach for the normal middle class people to which my family belonged.
That feeling of magic surrounding aviation, being slightly out of reach, stayed throughout
my youth until I became 21. Aviation in those days had become cheaper, due to
the emergence of cheap charter flights that were sold in combination with
travels to popular resorts in Spain and Greece. This was the reason that I could
make my first air trip with a Boeing 757 from Amsterdam to Ibiza.
I was amazed during the take-off that such a mighty machine
could accelerate to almost 180 miles per hour within 30 seconds and pleasantly surprised that that same mighty machine could bring you in a totally different environment
within 2.5 hours of flying.
Since that year 1987, I flew a number of times and developed
a love-hate relation with the airplane. I loved how it brought me anywhere very
quickly, but I hated feeling like a sardine in a can and the endless waiting
and boredom within a flight.
Something that started to amaze me during those days was how
aviation that had been so expensive in the sixties and seventies could in the
nineties become so cheap under influence of Easyjet and Ryanair. I was
wondering how their business model worked and to be frank, I still wonder today.
What I do know now, however, is that ‘leg room’ is a treasure, hard to find at a
Ryanair flight and that the ticket price is only a fraction of the amount you
have to pay in reality, due to all kinds of ‘hidden features’ and surcharges.
During the nineties, airport security was still quite normal
and when you arrived at the airport 1.5 hours before your flight left, you were
perfectly on time. Then came the day that changed everything: 11 september
2001.
Since that doomed day, airport security eventually went totally
berzerk after a number of stages of increasing security hysteria. Metal scanner-ports, 3
x-ray checks before boarding, explosive-sniffers, total body scanners disclosing
all intimate parts of your body, removing your shoes one or even two times at
an airport; we started to think it’s normal for a low budget trip to the
Turkish sun and the Spanish costas.
The absolute zero point of aviation came when
an intended terrorist attack with fluid bombs had been obstructed at an English
airport and the European authorities started to prohibit taking your own drinks
and liquid food with you on the plane; a measure that lasts until today and of
which I suspect that it is above all maintained after a strong lobby of the food
and beverage selling points at the airport.
Today it is normal that you arrive at an airport 3 hours
before your flight leaves, having 1.5 hours of humiliating security checks in
prospect. My wife has turned into a desperate rage when prepackaged and
unopened drinks and babyfood for our three very small children were tossed in
the dustbin by an overzealous customs officer, where the official rules stated
that you could take it with you.
These days aviation has lost its initial magic, as it has been replaced
by boredome, bureaucracy, humiliation and a feeling of being handled like a dangerous
suspect at every occasion.
That is the personal point.
Also from an economic point of view, aviation seems a doomed
business. In spite of the duty free kerosene and the numerous taxbreaks that the industry receives in comparison to all other means of traveling, it seems impossible to turn
aviation into a profitable business.
Last year I wrote in my article of June 6, 2011 on the IATA
Profit Outlook for 2011:
My opinion is that
there is something structurally wrong within the aviation industry. When an
industry has had a net return of 0.1% over the last forty years and when
sustainable profitability for the aviation industry is still a mirage, like it
is today, then you could seriously question the earnings model for the whole
industry.
Especially when you
consider that aircraft fuel – the main driver for aviation costs – is still
free of taxes, due to an international agreement, where ALL other kinds of fuel
for cars, trucks and other means of transport are (heavily) taxed by governments
all over the world: gasoline, diesel/gasoil, LPG (Liquified Petroleum Gas) or
fuel oil for ships.
I had to think of these lines when I read the 2012Q1
results for AirFrance-KLM:
Marked improvement in
passenger unit revenue
Passenger revenues
rose by 8.8% after a favourable currency effect of 0.9%, to 4.43 billion euros.
The operating result was -504 million euros (-367 million euros a year earlier)
due notably to a 224 million euro increase in the fuel bill.
Cargo revenues
amounted to 744 million euros (-3.3%) and the operating result was -68 million
euros (-9 million euros at 31st March 2011). Third party maintenance revenues
progressed by 10.7% to 258 million euros. The operating result stood at 16
million euros (+26 million euros at 31 st March 2011). The engines and
components activities performed well during the quarter. Other activities
generated revenues of 213 million euros of which 117 million euros for leisure.
The operating result was -41 million euros (-53 million euros at 31 st March
2011).
Total revenues stood
at 5.65 billion euros, up 6.0% after a positive currency effect of 1.1%. Unit
revenue per equivalent available seat kilometer (EASK) rose 6.6% (+5.5% ex.
currency) but this was insufficient to compensate for the rise in the fuel
bill. Rise in operating costs, notably driven by fuel.
Operating costs rose 9.0% and by 6.0% ex-fuel.
Unit cost per EASK, was up by 7.3%, but by just 1.9% on a constant currency and
fuel price basis, for a slight rise in production measured in EASK (+1.3%). The
group nevertheless maintains its objective of a slight decrease in unit cost on
a constant currency and fuel price basis for Full Year 2012. The fuel bill rose
by 255 million euros to 1.68 billion euros (+17.9%) under the combined effect
of a 1% rise in volumes, a negative currency effect of 3% and a 13% rise in
fuel costs after hedging.
The operating result
was -597 million euros (-403 million euros at 31st March 2011).
The economic
environment continues to be uncertain, while the fuel price in euros remains at
record levels. The annual fuel bill is expected to increase by 1.1 billion euro’s.
In this context, the group is highly focused on the negotiations underway, the
successful outcome of which will enable it to significantly improve its
economic efficiency between now and 2014.
The results of the
First Quarter lead the group to maintain its expectations for Full Year 2012,
of a reduction in unit cost at constant fuel price and currency and a maximum
level of net debt of 6.5 billion at year end. The operating result for the
First Half is expected below the level of last year (-548 million euros at 30
June 2011), while the Second Half will see the benefits of the first ‘Transform
2015’ measures feeding through.
After reading this statement of AirFrance-KLM, I think that
the company tries to say to the public: “Fuel
prices are the reason that aviation companies don’t make money anymore. Fuel is
already so expensive that it is virtually impossible for us to make money. Even
trying to hedge the fuel prices didn’t bring us the required results.
Please help
us by abolishing those ridiculous EU plans for reducing the CO2 exhaust through
the
distribution of paid emission rights before it is too late. Then,
especially when the fuel prices will drop, we will be OK again”.
What I read is: this entire industry has made less than 0.1%
profit during the last 40 years. The chance that the industry will make solid
profits in the next 40 years is limited.
The budget companies make money by treating their passengers
like cattle and charging them for everything: food, drinks, normal luggage,
abnormal luggage, credit card payments, non-creditcard payments. On top of that
the budget companies let their passengers take-off and land in the middle of
nowhere at 4 am in the morning.
European high-class aviation companies like AirFrance-KLM,
Lufthansa and British Airways have struggled in their price-fight against the
budget companies and never could make a solid choice between being expensive
enough to offer good service and being cheap enough to fight the budget
companies at their own turf. I’m convinced that the same is true for quality
airlines all over the world. This led to a schizophrenic business model, trying
to make an impossible choice between cheap tickets and high-service: companies
became jack of all trades, but successful at none.
This, in combination with the ever increasing security
hysteria, turning passengers into self-hating masochists, makes that I’m quite pessimistic on the
viability of aviation as a large industry.
The aviation industry can only be made healthy by charging
the passengers a fair and transparent price, based on all-in ticket prices,
without all kinds of hidden fees. Quality airliners should in my opinion stop
the useless fight with the budget airliners for the lowest price, but should
return to delivering service and a little bit more leg-room for a higher, but
fair price. However, this will not take place before a big shakeout in the
aviation industry has taken place.
Only a few European, (Latin-)American, African and Asian
budget companies and a few high-quality companies will survive this shakeout.
The battle will be brutal and bloody, but that is the only way to survive the
current unhealthy situation in aviation where too many aviation companies make
too little money by flying too many air-miles.
Let one thing be clear: there will always be an aviation
industry, for cargo as well as passenger flights. There is still no
long-distance alternative for flying. In the future this industry might even
become healthy and well-financed again, but this will come at a price. Maybe
flying will again become something for the elite that can afford it; just like
in the seventies.
Therefore it is my opinion that the future of short-distance
aviation might be… the highspeed train. Countries all over Europe are currently
building a highspeed train network that makes international train traveling
possible and even easy to do.
The modern trains can easily reach speeds of 220 miles per
hour, making a trip from Amsterdam to f.i. Barcelona possible in 6-7 hours.Of
course, an airplane can do the same distance in 2 hours, but if you add the
time at the airport of departure (3 hours) and arrival (1 hour), then the train
isn’t so slow anymore.
The biggest advantage of trains are the transparent prices (‘you
buy a ticket and that’s it), the easy luggage handling and check-in procedure,
the ample leg- and headroom and the mobility on board, where you can walk
around as much as you can and nobody gets nervous when you stand up.
One of the oldest competitors in mass-transport for
aviation, might have a very bright future ahead.
I agree.
ReplyDeleteOurs is the last generation that will be able to fly to the sun for close to nothing. The next generation be doing holidays on bicycle like our parents did back in the sixties.
It’s a real shame the German maglev never took-off on our continent. It’ll be up to the Chinese again to show us the way.
http://en.wikipedia.org/wiki/Transrapid
Chris